Turn your customers
into fans
Built on leading edge Microsoft gaming technology Playfab, we’re bringing successful game logic to industries everywhere.
Level up engagement and
enhance fan experience
Powered by gaming mechanics and ideology for proven loyalty, revenue, and fun.
Progression
Elevate engagement with achievement-based, dynamically evolving journeys.
Interactivity
Give your audience agency to control their
experience and encourage engagement.
Community
Empower your audience to compete and collaborate for deepened connections and a sense of belong.
Employing game-like elements, such as points, badges, challenges, and rewards, to transform passive audiences into active participants. These motivators captivate and encourage users to become more involved, interactive, and committed to your brand.
Loyalty’s the
name of the game
LiveOps has transformed the gaming industry
Built on PlayFab, the biggest LiveOps back-end platform in the world, we give businesses the ability to analyze and respond to user preferences in real-time.
Use gamification
to capture invaluable data
Access zero-party data through polls, trivia, surveys, and many more engagement tools.
Know Your Audience
Highly segment your
audience based on their preferences.
Unlock Monetization
Send timely and personalized offers for heightened spending
and microtransacting
Increase Conversion
Mastering game logic for unbound innovation
With a rich gaming legacy spanning over 20 years, Alice & Smith leads with a unique advantage —the ability to seamlessly translate dynamic game mechanics into revolutionary solutions across diverse industries. Our journey from gaming to innovation bridges the worlds of play and progress, shaping unmatched experiences and redefining how engagement unfolds.
XR Server: Seamless integration, instant activation
Our zero code technology makes it easy with user-friendly, drag-and-drop tech.
Unlock real-time behavioural data to form deeper segments.
Test content in real-time to increase engagement and profitability.
Use gamification tools to maximize engagement, retention, and monetization.
Easy-to-use engagement tools
XR Server is an API-based gamification engine that can be plugged into any platform or project to add real-time engagement.